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Catalyst Consulting
Visual Communications
rich pictures as creative explainers for training slides and keynote presentations

Catalyst wanted to bring life to the content whilst communicating with their distictive purple brand. This is a cover image for training slides and presentations.

These rich pictures were created to communicate key concepts in culture change and transformation including Hoshin Kanri and Agile Thinking.

Hoshin Kanri is a complex system of strategy and tactics. We used the space shuttle launch as metaphor to describe the multifaceted approach and the key methods employed.

We continued with the metaphor of a journey, bringing in the ‘Tour de France’ as inspiration to communicate aspects of fitness, agility, strength, autonomy, navigation and the winning goals.